How to Track Fluent Forms Submissions by Page (GA4 + GTM)

Tracking form submissions is essential, but what if the same Fluent Form is used across multiple pages? By default, all submissions get grouped together — making it hard to understand which page is actually converting.

To set up basic tracking, follow the official Fluent Forms guide below:

https://fluentforms.com/docs/fluent-forms-event-tracking-with-google-analytics-ga4-via-google-tag-manager

Once you’ve completed their setup, you can refine it to track submissions based on specific pages.

Final Step: Update Your Trigger

Edit your GTM trigger and add the following conditions:

{{FluentFormEventAction}} equals FormSubmitted
{{Page URL}} contains /contact-us/

This ensures:

  • Only form submissions are tracked, not form views. Otherwise it will include form views count too.
  • Events fire only on the specified page

You can duplicate this setup for other pages (e.g., /quote/, /services/) to track each form submission separately in GA4.

That’s it — simple, clean, and much more actionable tracking.